The Taylor Group

Our Services
 

 

 

We turn high-quality data into actionable insights.

Evidence-based consulting that highlights the fact all our work is client-proprietary and all aspects of what we do involve us working in close consultation with our clients, so the output is tailored to our client’s specific needs and interests – not cookie-cutter.
Businessman Working Connecting Smart Phone Concept

Discover. Understand. Connect.

Systematic research among customers and prospects unearths opportunities and how to secure them, identifies challenges and how to address them. Understanding the needs and concerns of key constituencies allows organizations to connect more effectively with those who matter most to them.
Top view working at desk with laptop

Quantitative That Counts

Creative design, rigorous execution, thoughtful analysis, concise and compelling reporting—a roadmap for business decision-making—it’s the heart of the art and the hallmark of our quantitative practice.

A Proven Track Record

The more you see the more you know. We have more than 25 years and 2,500 assignments worth of studying consumers and business decision-makers.

Qualitative That Clarifies.

Listening, exploring, probing what’s underneath what consumers or business decision-makers think, feel and do—clear interpretation and actionable insight—it’s the essence of the craft and signature characteristic of our qualitative practice.
Businessman Working Connecting Smart Phone Concept

Discover. Understand. Connect.

Systematic research among customers and prospects unearths opportunities and how to secure them, identifies challenges and how to address them. Understanding the needs and concerns of key constituencies allows organizations to connect more effectively with those who matter most to them.

Quantitative That Counts.

Creative design, rigorous execution, thoughtful analysis, concise and compelling reporting—a roadmap for business decision-making—it’s the heart of the art and the hallmark of our quantitative practice.

A Proven Track Record.

The more you see the more you know. We have more than 25 years and 2,500 assignments worth of studying consumers and business decision-makers.

Qualitative That Clarifies.

Listening, exploring, probing what’s underneath what consumers or business decision-makers think, feel and do—clear interpretation and actionable insight—it’s the essence of the craft and signature characteristic of our qualitative practice.

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About Us

All of our work is distinguished by our dedication to design creativity, methodological rigor, client service, and most importantly, the application of results to effective business action. We strive to be the research firm our clients use for their most important projects.